Jay Cross - Zero switching cost

Jay Cross is a champion of informal learning, web 2.0, and systems thinking. His calling is to help business people improve their performance on the job and satisfaction in life. He has challenged conventional wisdom about how adults learn since designing the first business degree program offered by the University of Phoenix three decades ago.

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Zero switching cost

When my Internet Time Alliance colleague Harold Jarche switched from Delicious to Diigo, I figured I should probably do the same. After all, saving one’s tags is a cornerstone in…